It’s been ten years since the first release of WordPress, and even longer since its predecessor, b2, caught the eye of a small group of bloggers. Thousands of lines of code have been written, hundreds of hours have been spent in online discussions, and many, many itches have been scratched.

This presentation is the story of the itch. It will travel back through time to trace the itch, from the very first scratcher, to the people who caught the itch, until it became contagious and hundreds of people were scratching furiously and somehow they solved a problem for millions of people all over the world.