{"id":650474,"date":"2014-09-24T19:44:28","date_gmt":"2014-09-25T02:44:28","guid":{"rendered":"https:\/\/2014.sf.wordcamp.org\/?post_type=wcb_session&#038;p=650474"},"modified":"2014-10-20T15:16:00","modified_gmt":"2014-10-20T22:16:00","slug":"lightning-talks-blogger-basics","status":"publish","type":"wcb_session","link":"https:\/\/sf.wordcamp.org\/2014\/session\/lightning-talks-blogger-basics\/","title":{"rendered":"Lightning Talks: Blogger Basics"},"content":{"rendered":"<h3>Talking to Robots<\/h3>\n<p><em>Josepha Hayden<\/em><\/p>\n<p>The most important first step to writing for the web is understanding that you will forever be writing to dual audiences. Join Josepha for a look at what to do, and not do, when it comes to optimizing your content for search engines.<\/p>\n<h3>More Than 1,000 Words: Power User WordPress Photo Tips<\/h3>\n<p><em>Aaron Hockley<\/em><\/p>\n<p>Learn how to better use photography on your website in this fast-paced tour of WordPress image tips.\u00a0 Get the most out of the built-in features in WordPress, learn how to select and prepare images for the web, and discover how strong photography can help your website.<\/p>\n<div>\n<h3>Smarter Shopping Carts<\/h3>\n<p><em>Pamela Bey<\/em><\/p>\n<p>Is shopping on your site user friendly?\u00a0 Are you losing people because your checkout process is too complicated.\u00a0 Creating a delightful shopping experience can increase your sales by more than 50% and build customer loyalty.\u00a0 Whether you&#8217;re a blogger looking to generate more revenue for your writing or selling products, Pamelaexplains how to increase the income on your site by creating a great user experience.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Talking to Robots Josepha Hayden The most important first step to writing for the web is understanding that you will forever be writing to dual audiences. Join Josepha for a look at what to do, and not do, when it comes to optimizing your content for search engines. More Than 1,000 Words: Power User WordPress &hellip; <a href=\"https:\/\/sf.wordcamp.org\/2014\/session\/lightning-talks-blogger-basics\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Lightning Talks: Blogger Basics<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":10573955,"featured_media":0,"template":"","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_wcpt_session_time":1414367100,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[650476,650421,652576],"footnotes":""},"session_track":[375052],"session_category":[],"class_list":["post-650474","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-robertson-auditorium-upstairs"],"jetpack_shortlink":"https:\/\/wp.me\/p49Uwb-2Jdw","jetpack_sharing_enabled":true,"session_date_time":{"date":"October 26, 2014","time":"4:45 pm"},"session_speakers":[{"id":"650476","slug":"josepha-haden","name":"Josepha Haden","link":"https:\/\/sf.wordcamp.org\/2014\/speaker\/josepha-haden\/"},{"id":"650421","slug":"aaron-hockley","name":"Aaron Hockley","link":"https:\/\/sf.wordcamp.org\/2014\/speaker\/aaron-hockley\/"},{"id":"652576","slug":"pamela-bey","name":"Pamela Bey","link":"https:\/\/sf.wordcamp.org\/2014\/speaker\/pamela-bey\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/sf.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions\/650474","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sf.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/sf.wordcamp.org\/2014\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/sf.wordcamp.org\/2014\/wp-json\/wp\/v2\/users\/10573955"}],"version-history":[{"count":5,"href":"https:\/\/sf.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions\/650474\/revisions"}],"predecessor-version":[{"id":653741,"href":"https:\/\/sf.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions\/650474\/revisions\/653741"}],"speakers":[{"embeddable":true,"href":"https:\/\/sf.wordcamp.org\/2014\/wp-json\/wp\/v2\/speakers\/650476"},{"embeddable":true,"href":"https:\/\/sf.wordcamp.org\/2014\/wp-json\/wp\/v2\/speakers\/650421"},{"embeddable":true,"href":"https:\/\/sf.wordcamp.org\/2014\/wp-json\/wp\/v2\/speakers\/652576"}],"wp:attachment":[{"href":"https:\/\/sf.wordcamp.org\/2014\/wp-json\/wp\/v2\/media?parent=650474"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/sf.wordcamp.org\/2014\/wp-json\/wp\/v2\/session_track?post=650474"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/sf.wordcamp.org\/2014\/wp-json\/wp\/v2\/session_category?post=650474"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}